eagleeye2898@example.com or mohitsharma@example.com? Which email would you prefer to open in your inbox? Of course, the one with the person’s real name, i.e., mohitsharma@example.com. The other one will undoubtedly go into the trash. It may be spam. In the above two examples, you must have gotten an idea of how important it is to have […]
HTML is ages old. It wouldn’t be wrong to say that it is as old as email. Now, if we talk about one of its oldest and most widely used elements, it is “mailto.” This link allows users to easily contact website owners and even others directly from the webpage. Let’s make things simple for […]
Email marketing is becoming smarter with every advancement in the digital marketing sector. Automation is revolutionizing the way businesses used to do email marketing, and we cannot ignore that. To always stay in the hunt, it is important for us to keep up with the current trends and implement them to a good effect. Email […]
Email marketing is an essential parameter of success for businesses in this digital era. Businesses of all sizes invest a lot of money, time, and effort to get the best out of their email marketing campaign. However, despite doing their best, some businesses fail to get the results they wish to. This could be because […]
Running a small business requires patience, a standout strategy, and an email marketing tool that fits in the budget. Email marketing is renowned for delivering unmatched ROI, and for small businesses, this is crucial for thriving, competing, and growing. Before investing in a paid tool, startups and small businesses often seek a reliable and free […]
The world of digital marketing is ever-changing. However, in this volatile market, email remains a constant and ever-evolving communication method for businesses to connect with customers. Well, when it comes to reaching out to your target audience, sending bulk emails is always effective, but for that, there are two approaches: cold emailing and warm emailing. […]
Email marketing is undoubtedly one of the most effective forms of business communication, especially in this ever-evolving digital landscape. However, to achieve different goals, businesses need to send different types of emails. Two of the most crucial email categories are transactional and marketing emails. Both forms of emails are sent to achieve different goals. Sometimes, […]
Small businesses need seamless communication with their customers and target audiences to grow and thrive in this digitally-driven world. For that, emails remain the most effective form of business communication. They are authentic and play a vital role in boosting conversions and nurturing relationships. For email marketing, one needs to have a reliable and advanced […]
If we talk about digital marketing, email has always been one of the strongest pillars. It offers businesses a direct and effective channel of communication with customers and the target audience. In the last 3-4 years, the advent of AI has significantly changed the way digital marketing is done. Email marketing is also not untouched […]
The rising technology has devised several new ways for businesses to connect with their target audience. However, email marketing still holds the top spot when it comes to effective communication between businesses and clients. Technological advancements have also seen some changes in the email marketing process. Especially, the rise of AI has somehow made it […]
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